NaturVet Honored as a 2025 Product of the Year USA Award Winner

American consumers select NaturVet’s Advanced Probiotics & Enzymes as Leading Innovation in Pet Health

TEMECULA, CA – NaturVet has been named a 2025 Product of the Year USA Award recipient for its innovative approach to pet digestive health. NaturVet’s Advanced Probiotics & Enzymes for dogs was identified by 40,000 American shoppers as the top product in the Pet Health category. Conducted in partnership with Kantar, a global leader in consumer insights, Product of the Year (POY) is the largest consumer-voted awards program dedicated to highlighting groundbreaking products.

"We are honored to be recognized for our Advanced Probiotics & Enzymes, a line of supplements that dogs and dog parents love for the immense digestive health benefits," said Geoff Granger, CEO of NaturVet/The Garmon Corp. "The quality and efficacy of our product innovations are key differentiators for NaturVet as our brand seeks to help pets live happier, healthier lives.”

NaturVet’s Advanced Probiotics & Enzymes supplements line, available in Powder, Soft Chews and Scoopables®, contains probiotics proven to survive through the entire GI tract and digestive enzymes that aid in nutrient absorption. Made with natural ingredients, these supplements focus on promoting overall gut health and supporting a dog’s complete digestive system for optimal stomach and intestinal balance. The Powder is an easy-to-mix option for meals, while the Soft Chews provide a convenient, mess-free way to support digestion. Scoopables® can be added to a meal or given on their own like a soft chew, offering flexibility for pet owners.

As a well-established symbol of excellence, Product of the Year has been guiding consumers for over 30 years globally, including 17 years in the United States. A full list of 2025 Product of the Year winners can be found at productoftheyearusa.com.

Learn more about NaturVet and its complete line of pet supplements at naturvet.com.